TOP 10 NIKE SNEAKER COMMERCIALS

Top10NikeCommercials

If you are like most people, sometimes you need just that extra push to purchase a sneaker that you not too sure about. There have been quite a few sneakers that I didn’t know if I really wanted them and then Nike would sell me just off of their television advertisement […]

Air Jordan IV: Yeah, It’s The Shoes!!!

Air Jordan IV

After the mind blowing success of the Air Jordan III sneaker one could only wonder what Mr. Hatfield come up with next. The answer to that was the…Air Jordan IV. Due to the massive following that this sneaker had created the demand for the Air Jordan shoe was like no other on the market […]

Air Jordan III: Introducing The Jumpman…

Air_Jordan_3

To a lot of people out there the Air Jordan III is considered to be the favorite. If there is any shoe that made a mark on the world it was this one…everything from the design to the way it was marketed made this shoe a MUST HAVE MONSTER to everyone that was into shoes! […]

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About Sole Theory

Sole Theory is a sneaker lifestyle guide that explores the social impact of the sneaker culture. Users can expect to gain insight on recent trends, historic brands and signature styles that have heavily influenced the shoe industry. Content will be driven by articles, interviews and reviews that will uncover interesting facts and stories that have rarely been told.