Sole Exchange – The Ultimate Sneaker Show


One of the great things about being a part of Sole Theory is being able to attend the great sneaker events that are held in Toronto as well as getting exclusive access to them. Early this summer an event by the name of Sole Exchange was brought to my attention and I had never heard about it, but within days I saw the buzz showing up on my Instagram timeline.

Sneaker Diversity: PEAK – TP9


COMPANY BACKGROUND: One of the most interesting things about today’s sneaker market is the fact that so many of the major brands have sub-brands as well. For example, as massive as it may be, the Jumpman brand is a sub-brand of Nike. That being said every now and then you will see a symbol or […]

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About Sole Theory

Sole Theory is a sneaker lifestyle guide that explores the social impact of the sneaker culture. Users can expect to gain insight on recent trends, historic brands and signature styles that have heavily influenced the shoe industry. Content will be driven by articles, interviews and reviews that will uncover interesting facts and stories that have rarely been told.