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    Sneaker Roast: Big Baller Brand ZO2

    Friday, May 5, 2017

    LaVar Ball is: “The worst thing to happen to basketball in the last hundred years.” as stated by veteran Nike  executive George Raveling. To be honest with you there’s not much to say because this sums up how many people feel about Mr. LaVar Ball and his antics over the past couple months. He is […]

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    AIR MAX MONDAYS: Nike Air Max 95 (Silver Bullet)

    Monday, April 10, 2017

    Before there were so many people doing amazing custom work to sneakers and Nike ID came about all we could do as sneakerheads is imagine what certain kicks would look like if they changed them up a bit. To be realistic there are so many varieties out there that would be impossible to satisfy the tastes of everyone.

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    Adidas Boosting on the Competition: The Technology…

    Friday, March 24, 2017

    Over the past couple years you can’t stop hearing the about Adidas Boost in the sneaker world. But like most crazes they come and go with Nike usually still holding the champion belt of longevity over the competition. But, this time something different happened…

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Articles

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Sep
26

Sneaker Diversity – PLAY CLOTHS x SAUCONY ‘STRANGE FRUIT PACK’

Everyone would love to have that one sneaker that they know others will not have. Unfortunately, with the amount of mass production of sneakers in today’s market it can sometime be hard for a sneakerhead to showcase their individuality.

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Sep
23

Kicks+TixsTO 2014…Bigger and Better!

Toronto is a place where you will find a vast amount of sneakerheads…most of which are very undercover. You will not catch many of them posting their kicks on social media or bragging about what they got to their inner circles. BUT, if you ever take the time to look down at the feet of Torontonians you will see sneakerheat that will blow your mind

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AirMaxMondays-Air-Max-Burnished-Collection
Sep
22

AIR MAX MONDAYS: NIKE AIR MAX BURNISHED COLLECTION

Well my fellow sneakerheads summer has pretty much come to a close and most of you are trying to squeeze one last wear out of your premium kicks. Well…at least I know that I’m going to be doing it! LOL For all of you sneakerheads that may think all is lost when the fall winter season comes knocking.

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Sep
15

AIR MAX MONDAYS: NIKE AIR MAX 95 EM (SPACE MISSION)

One of the best things that has been happening over the past couple years with sneaker culture is the fact that many of the designers have taken many risks with colourways and designs. Even if you have the same sneaker as someone else some kicks are so rare that people can’t help but respect you even if you have the same sneaker as someone else. Some sneakers are just worth sharing with fellow sneakerheads.

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Sep
8

AIR MAX MONDAYS: Nike Air Max 95 (Triple Black)

As sneakerheads we sometimes get the tendency to get really caught up in various colourways of sneakers often forgetting that when you simplify things it can make a huge difference. We are always looking for some nice bright vibrant colours to give the sneaker that “WOW” factor, but because the sneaker market has become so over saturated with vibrant sneakers something seems to be missing…

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About Sole Theory

Sole Theory is a sneaker lifestyle guide that explores the social impact of the sneaker culture. Users can expect to gain insight on recent trends, historic brands and signature styles that have heavily influenced the shoe industry. Content will be driven by articles, interviews and reviews that will uncover interesting facts and stories that have rarely been told.