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    Sneaker Roast: Big Baller Brand ZO2

    Friday, May 5, 2017

    LaVar Ball is: “The worst thing to happen to basketball in the last hundred years.” as stated by veteran Nike  executive George Raveling. To be honest with you there’s not much to say because this sums up how many people feel about Mr. LaVar Ball and his antics over the past couple months. He is […]

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    AIR MAX MONDAYS: Nike Air Max 95 (Silver Bullet)

    Monday, April 10, 2017

    Before there were so many people doing amazing custom work to sneakers and Nike ID came about all we could do as sneakerheads is imagine what certain kicks would look like if they changed them up a bit. To be realistic there are so many varieties out there that would be impossible to satisfy the tastes of everyone.

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    Adidas Boosting on the Competition: The Technology…

    Friday, March 24, 2017

    Over the past couple years you can’t stop hearing the about Adidas Boost in the sneaker world. But like most crazes they come and go with Nike usually still holding the champion belt of longevity over the competition. But, this time something different happened…

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Articles

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Jul
4

What’s Your Sneaker Persona?

I remember a long time ago I was watching an episode of the Oprah Winfrey Show (YES I watched Oprah!) and there was a woman in her audience that confessed to buying a pair of Oprah’s shoes at a charity sale. The woman stated that whenever she felt alone and needed someone to talk to she would stand in Oprah’s shoes to make herself feel better. To many people it may come across as corny or sentimental, but I could understand what this woman was talking about in a heartbeat!

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Jun
30

AIR MAX MONDAYS: NIKE AIR MAX LUNAR 90 JACQUARD (GAME ROYAL)

The summer months are the times where we see the most daring of sneakers to be released. Whether it is a crazy colourway or just a bizarre sneaker in general…the summer is the time slot where most of these items will appear. It often leaves the sneakerheads with the hard choices of which sneaker is a must have to be part of their collection

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Jun
23

AIR MAX MONDAYS: SOLE DIVA EDITION: NIKE AIR MAX THEA (BRIGHT GRAPE)

If there is anything that the spring and summer season does for sneakerheads it is make them shop till they drop. Sneaker companies tend to unleash a load of crazy colourways for the sneaker community to run wild on. With that being said…this can often lead to a sneaker that was considered to be just […]

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Jun
16

AIR MAX MONDAYS: NIKE SB KOSTON 2 MAX (BLACK/ VENOM GREEN)

If there is any group of people that beat up on a pair of sneakers it would be the peeps in the skateboarding community. A lot of what they do with their boards requires their sneakers to take a serious beating…which makes most sneakerheads just shutter at the thought! I remember I saw a kid doing kick flips and other crazy tricks in a pair of Concord Air Jordan XIs in a supermarket parking lot…YES…CONCORD AIR JORDAN XIs

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Jun
9

AIR MAX MONDAYS: Nike Air Max 2015

With sneaker season in full swing we are seeing some great kicks appearing on the regular. That being said…we are barely half way through this year and Nike is already starting a buzz in the sneaker community as to what they have coming in the future for us to rock on our feet.

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About Sole Theory

Sole Theory is a sneaker lifestyle guide that explores the social impact of the sneaker culture. Users can expect to gain insight on recent trends, historic brands and signature styles that have heavily influenced the shoe industry. Content will be driven by articles, interviews and reviews that will uncover interesting facts and stories that have rarely been told.