JS Roundhouse Mid

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I warned people a long time ago that if you continue to let the Jeremy Scott Circus of Sneakers continue there would be some problems…and now look what happens! There is A HUGE controversy surrounding the JS Roundhouse Mid […]

Where Art Thou Air Yeezy 2?

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You know there’s a problem when your mom asks if you got the Air Yeezys and you reply with a blank stare. I wasn’t a huge fan of the Air Yeezy 1 and agreed with J-Swift on many of his points on the epic roasting of the first generation Yeezys […]

TOP 10 NIKE SNEAKER COMMERCIALS

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If you are like most people, sometimes you need just that extra push to purchase a sneaker that you not too sure about. There have been quite a few sneakers that I didn’t know if I really wanted them and then Nike would sell me just off of their television advertisement […]

The Top 10 Hip Hop Sneaker Covers of All Time

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Over the last decade a lot of hip-hop historians have become angered with the direction of the culture. Gone are the days of James Brown loops. Today they are replaced with Auto Tune. Another subtle, yet evident, change is album artwork (for the few of us who still buy CDs) […]

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About Sole Theory

Sole Theory is a sneaker lifestyle guide that explores the social impact of the sneaker culture. Users can expect to gain insight on recent trends, historic brands and signature styles that have heavily influenced the shoe industry. Content will be driven by articles, interviews and reviews that will uncover interesting facts and stories that have rarely been told.