AIR MAX MONDAYS: NIKE AIR MAX 95 JACQUARD 9 (OG NEON)

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As spring approaches so does the anticipation of sneaker season. What is on the mind of many sneakerheads is what can they look forward to spend their hard earn money on. Well, the Nike Air Max has ALWAYS been a sneaker that can put a huge dent in your pocketbook due to the different variety of styles and colourways that constantly come out year after year and season after season. This trend looks like it is never coming to an end…and you will NOT hear me ever complain about it.

Throwback Thursdays: Adidas EQT

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Back when the Nike Huarache was in its infancy, Adidas stepped to the mound with their take on the fitted inner sock technology […]

AIR MAX MONDAYS: Air Max 1 FB Mercurial Pack

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Alright sneakerheads…spring is in the air and you know what that means? It is time to break out the sneakerheat because sneaker season is coming up! This also means that A LOT of great kicks are going to be coming out really soon…

SNEAKER DIVERSITY: RONNIE FIEG x ASICS GEL LYTE V – THE COVE

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If you call yourself a sneakerhead and you don’t know who Ronnie Fieg is by now…go do your research because when it comes to doing some really customs kicks HE IS A BEAST! If you take the time to look him up you will see that he has done some amazing collaborations with Asics and Puma over the past couple years that will have you pulling out your credit cards to purchase his instant classics!

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About Sole Theory

Sole Theory is a sneaker lifestyle guide that explores the social impact of the sneaker culture. Users can expect to gain insight on recent trends, historic brands and signature styles that have heavily influenced the shoe industry. Content will be driven by articles, interviews and reviews that will uncover interesting facts and stories that have rarely been told.